Wondering what’s within Beckman Coulter Diagnostics? Take a closer look.
At first glance, you’ll see that for more than 80 years we’ve been dedicated to advancing and optimizing the laboratory to move science and healthcare forward. Join a team where you can be heard, be supported, and always be yourself. We’re building a culture that celebrates backgrounds, experiences, and perspectives of all our associates. Look again and you’ll see we are invested in you, providing the opportunity to build a meaningful career, be creative, and try new things with the support you need to be successful.
Beckman Coulter Diagnostics is proud to work alongside a community of six fellow Diagnostics Companies at Danaher. Together, we’re working at the pace of change to improve patient lives with diagnostic tools that address the world’s biggest health challenges.
The Clinical Marketing Manager leads marketing strategies to strengthen Beckman Coulter’s presence directly with clinicians. You will be responsible for the commercialization of existing and new products, as well as creating differentiated value to various stakeholders from laboratories and clinical departments. In close partnership with clinical sales, your goal will be to achieve clinical marketing objectives. You will provide leadership to drive clinical market development for Beckman Coulter’s sepsis biomarker, MDW, and drive the execution of downstream marketing tactics to provide confidence in our portfolio and develop programs and sales tools to support the success of North American sales team. You will collaborate extensively with Clinical Sales and Implementation teams, Global Marketing, Business Unit and Medical Scientific Affairs.
You will be a part of the North America Marketing team and report to the Marketing Director, Hematology, Urinalysis and Clinical Marketing. If you thrive in a high paced, creative role and want to work to build a world-class marketing organization—read on.
In this role, you will have the opportunity to:
• Develop and drive the North America clinical marketing strategy in collaboration with internal stakeholders, sales, and external partners.
• Deliver clinical marketing strategies and playbooks that leverage an understanding of clinical decision-making process to drive new product adoption and support new instrument sales.
• Work in close partnership with Clinical Sales team, Medical Scientific Affairs and Global Marketing to develop and implement new content.
• Deliver targeted clinical marketing activities aimed at the clinical adoption and utilization of MDW and other clinically differentiated products including:
• Deliver innovative marketing materials & promotional programs to increase clinical adoption of MDW across Beckman Coulter Hematology customers.
• Develop MDW marketing materials & promotional programs to improve our product differentiation and increase our competitive win rates in Sysmex accounts.
• Partner with the NACO Hematology leadership and MDW Sales team to implement MDW best-practice selling across all territories.
• Regional user group meetings, trade shows, conferences, and customer meetings with clinical focus
• Maintain regular contact with clinical customers to strengthen relationships
The essential requirements of the job include:
• Bachelor’s degree in field medical technology, nursing, biology, medicine, with 9+ years exp. OR Master’s degree in field with 7+ years exp. OR Doctoral degree in field with 4+ years exp.
• Clinical knowledge or experience preferred especially in area of sepsis/infection.
• Minimum 2 years of experience in clinical diagnostics sales or commercial marketing.
• Ability to travel 25%, domestically.
At Beckman Coulter Diagnostics we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working for Beckman Coulter Diagnostics can provide.
When you join us, you’ll also be joining Danaher’s global organization, where 80,000 people wake up every day determined to help our customers win. As an associate, you’ll try new things, work hard, and advance your skills with guidance from dedicated leaders, all with the support of powerful Danaher Business System tools and the stability of a tested organization.
Given the essential job duties of this position, the employee is required to be fully vaccinated against COVID-19 as a condition of employment, subject to reasonable accommodation and applicable law.
Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
The EEO posters are available here.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at applyassistance@danaher.com to request accommodation.
If you’ve ever wondered what’s within you, there’s no better time to find out.
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