Senior Designer, Paid Digital & CRM – HelloFresh

Job Description

Title: Senior Designer, Paid Digital & CRM

HelloFresh is looking for a Senior Designer to join our Creative Team! One that will join a team of talented, driven creatives who have a knack for problem-solving and a passion for work rooted in strategic insights and best practices.

You’ll concept, design, and develop work for performance-driven marketing—largely across CRM and paid digital channels. While you will report to the Senior Designer of Performance Creative, you’ll work closely with Growth Channel Managers and Copywriters to test, optimize, and strategize best-in-class content.

This role is incredibly autonomous with the opportunity to lead performance marketing workstreams while collaborating with other designers, writers & stakeholders at every level.

You will…
• Create engaging, informative, and high-performing content that supports business strategies for email and paid digital channels
• Ability to collaborate with writers and channel managers or work independently to develop content and concepts
• Work with different departments and channels to understand and execute against the needs of the business
• Build cross-functional relationships and interact daily with the Email design, Paid Digital design, and Brand marketing teams to support initiatives
• Have a test and learn approach to creative work, interpreting performance data and applying it to future designs
• Present your work and ideas with both enthusiasm and clarity
• Collaborate with full Creative team to ensure consistency and efficiencies, while upholding guidelines
• Oversee design work of freelance partners and production artist

You are…
• Highly collaborative, driven by creative excellence
• Organized, and adaptable to fast-paced workflow
• Strong with typography, design systems, & visual storytelling
• Flexible and adaptable to shifting priorities
• Experienced in designing email content and understand digital media best practices
• Organized, with proficiency in time management, prioritization, and communication
• A strong presenter who can articulate ideas clearly and passionately; not just on the page, but also in person
• A culture fit; someone who interacts with positivity, professionalism, passion, and kindness

You have…
• 5+ years’ experience at a creative agency or design-led consumer brand
• Worked on digital growth marketing assets (paid social & email), with a strong understanding of channel best practices
• Knowledge of Adobe PhotoShop, Illustrator, Sketch, InDesign, and other graphic design software.
• Experience presenting your work to stakeholders and senior leadership
• Experience managing more junior designers and team members
• A strong, dynamic portfolio that showcases a finely tuned and nuanced aesthetic
• Work on food and beverage is a major plus but not required

You’ll get…
• Competitive salary, 401k with company match that vests immediately upon participation, and company equity plan based on role
• Generous PTO and parental leave of up to 16 weeks
• Comprehensive health and wellness benefits with options at $0 monthly, effective first day of employment
• Tuition reimbursement for continuing education
• Up to 75% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, and Factor_)
• Access to 6 different Employee Resource Groups (ERGs) including those for minorities, women, veterans, parents, and LGBTQ+
• Inclusive, collaborative, and dynamic work environment within a fast-paced, mission-driven company that is growing exponentially year over year

New York Pay Range
$99,600—$124,500 USD